Samsung's flagship QD-OLED with superior brightness and vibrant colors for bright rooms.
Full review
Brightness that holds up with the curtains open
The S95F's case rests on brightness. TechRadar picked it out as one of the best OLEDs for a bright room, and the QD-OLED panel is why: highlights hold their intensity in a room with windows instead of collapsing the way earlier OLEDs did. Tom's Guide scored it 4.5 out of 5, the highest mark on its record, and PCMag and TechRadar both landed at 4 out of 5. The practical result is an OLED that does not need the blinds drawn to look like an OLED.
A matte screen instead of a glossy one
Samsung finishes the panel with a matte anti-glare coating rather than the glossy front most rivals use. In a lit room it scatters reflections instead of mirroring lamps and windows back at you, which is the single biggest reason the picture stays readable during the day. The trade is that blacks can look slightly lifted under strong direct light, and viewing angles fall away sooner than on a WOLED panel, so a wide sofa arrangement is not this set's best case.
Four HDMI 2.1 ports at 144Hz
All four HDMI inputs are 2.1, which is unusual; plenty of sets at this money give you two full-bandwidth ports and two ordinary ones. A console, a second console and a PC can stay plugged in at 4K and 144Hz without swapping cables. VRR, ALLM and FreeSync are all supported, and the panel's motion handling holds up in gaming mode without giving back the colour and contrast that make the set worth buying in the first place.
60W of sound in a panel this thin
The 60W speaker system is the predictable casualty of a chassis this slim. It is adequate for dialogue and daytime television and it runs out of headroom on anything with real dynamic range, distorting rather than simply getting quieter. Budget for a soundbar as part of the purchase rather than as an upgrade later, because nothing about the internal audio matches what the panel does.
HDR10 and HDR10+, but no Dolby Vision
The format gap is Dolby Vision. Samsung supports HDR10, HDR10+ and HLG and has never shipped Dolby Vision, so content mastered for it falls back to plain HDR10 here. Whether that matters depends entirely on what you watch, since a large share of the streaming catalogue is graded Dolby Vision first, and rival flagships from LG and Sony do support it. It is the clearest single reason to buy something else.
$2,447.99, in sizes from 55 to 83 inches
At $2,447.99 this is priced as a flagship and reviewed as one, with 55, 65, 77 and 83-inch sizes in the range. The money buys the brightest OLED picture available, a matte finish that earns its keep in a real living room, and a gaming feature set with nothing missing. It does not buy good sound or Dolby Vision, and both of those are worth settling before the box arrives.
Strengths
- +Exceptional peak brightness for an OLED
- +Vibrant QD-OLED color gamut
- +Ultra-slim design with no gap
- +4K 144Hz gaming support
Watch-outs
- −No Dolby Vision support
- −Premium pricing
- −Limited viewing angles vs WOLED
How it compares
The brightest OLED available, perfect for bright rooms but lacks Dolby Vision support.
Rating sources
“Samsung's S95F OLED TV boasts exceptional picture quality, an ultra-thin design, a game-changing anti-glare display that's significantly brighter than last year's model, and easy-to-use AI features.”
“The Bottom Line The S95F is Samsung's brightest OLED TV yet, with terrific picture quality and a surprisingly capable built-in speaker system.”
“The Samsung S95F is a fantastic OLED TV that delivers exceptional picture quality, particularly with its brightness and color, while also eliminating mirror-like reflections in bright rooms with its OLED Glare Free 2.”
Our 4.5 score is the average of these published ratings. More about methodology.
